HerCare Medical

Spec Work

For HerCare Medical, Women's health clinic, I wanted to encapsulate both femininity and professionalism in the brand's identity. I designed a custom logo mark that’s unique yet recognizable, and paired it with a serif font. I chose an analogous colour palette to keep the branding both elegant and professional. This minimalist approach gives the brand a clean and sophisticated look but also ensures that the focus remains on the clinic's core message of women's health and empowerment.